A trademark is a type of intellectual property right that safeguards an individual’s or a company’s rights over their brand names and symbols. For legal validity of trademarks, they have to be duly certified with the suitable authority. The registration provides legal recognition to the trademark, and this in turn allows its proper use. It also deters others from misusing the trademark as a company is liable to be prosecuted in case of infringement.

It is highly recommended to have your brand name registered as soon as you have made a final decision on it. Any slackness in filing an application might result in another company taking that name before you do, in which case you will lose the opportunity to register that trademark.

The first step towards successful registration of a brand name requires a thorough check on the availability of the name that you wish to register. You should do a detailed search on whether some other company has the same name registered. The database maintained by the registration authority can help you figure this out.

Then you have to get the application form and fill in the mandatory information which includes the name of company, office address, nature of products or services provided and other such necessary details. These details then need to be deposited with the authority, usually along with an application fee. However, any failure to conduct the basic check on the registered names can get your application rejected and your registration fee too will be forfeited by the concerned authorities.

Once you have given them your application, you must be careful as to sensibly respond to the queries asked by the authorities. Any such queries must be answered within the stipulated time. If your application is finally accepted, the authorities will issue you a certificate mentioning the details of your trademark that will confer you all legal rights of ownership over your trademark along with right to sue for infringement.

Discover more about Trademark Registration Singapore and discover how does an Intellectual Property protection increase the net worth of your business very fast.

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